The words you've been looking for.

Smart copy that compels customers to find you,

connect with you and stick with you.

I’m Clare Holway, a creative freelance copywriter based near Bristol.

Every business needs copy in some shape or form.  From blog posts that drive traffic, website content that captures the right audience, to brochures and leaflets that people put on the fridge and not in the bin, I can help.

I work with small businesses and individuals because I like to get to know the people behind the company.  I will take time to listen to you and understand who you are, what you do and where you want your business to go.

Then I’ll let you get on with what you do best, while I research and craft unique, compelling, creative copy that speaks for your business and helps you get results.

How I can help you



Well written, quality copy and content that gets results.



Ensure your content is error-free and fit for purpose.


Don’t just take my word for it. Here’s what my clients say:

“Clare has worked for me on several copywriting projects and I would recommend her without hesitation. Her creative thinking, eloquent writing skills and client-focused approach translate into effective marketing copy that nails the brief every time – and always well within the deadline. She’s a real pleasure to work with.” 

Rachel Barker

Copywriter and Consultant, Real Communication

“Clare wrote all the written content for my joinery business website. Clare took the time to understand our business and to make sure we showed off everything we can offer to our clients. We found Clare extremely easy to work with and are very pleased with the results. Thanks to her, we have a website to be proud of. I would highly recommend to others.” 

David Sims

Hillside Joinery

“I was lucky enough to have Clare write a press release for our Sustainability Event earlier in the year. She was extremely professional, prompt and thorough. I wouldn’t hesitate to recommend Clare to anyone!” 

Kate Myrie

Sustainable Choices

“Clare is an absolute pleasure to work with – the copy she wrote for us was confident in tone, precisely written, and supplied in a timely fashion. I’d recommend her highly!”

Caitlin Bowring

Editor, Bristol Property Live, Wildfire

“Working with Clare was brilliant and markedly different from other copywriters we had used in the past. Clare understood the tone of voice we were looking for right off the bat and produced excellent copy that was precisely what we needed. Couldn’t recommend her highly enough.”

Nathan Connolly

CEO Consortia, Consortia

“Clare is a joy to work with.  She’s calm, thoughtful and writes really compelling copy.  There aren’t many people who understand you first time but her writing truly hits the mark for me and is pretty much ready to publish at the draft copy stage.  A BBC contact congratulated me on my excellent writing skills the other day which to me says it all (I didn’t confess all).  The most important thing for me though is Clare says what’s she’s going to do and when, and she delivers on time and every time.  Brilliant!”

Philippa Haynes

Founder, Insight 101

On the Blog


Why blogging is good for your business

Why blogging is good for your business

Want to give your business a boost?  Here’s how blogging can help. Blogging is one of the most economical and effective ways to build an online presence and connect, engage and communicate with clients. Regular, quality blogging that’s targeted to your reader, keeps...

read more
Why hire a professional copywriter?

Why hire a professional copywriter?

You’ve finally found someone you trust to build your website, or you’ve done a great job of building it yourself. Your pages are sketched out and you know what you want to say. Or at least, you thought you did.  Until the moment comes when your perfectly designed...

read more
How to proofread your own work

How to proofread your own work

This is a short one. If you’re reading it you’ve probably got a pile of your own content to proof. The good news is that as you’ve taken the time to find and read a post on proofreading, you already know how important it is to make sure your content is error-free and...

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Let’s start with a conversation.

Contact me for an initial, no obligation chat.